The challenge

Simplify rebranded EHAAT in 2016 and have worked with them ever since to build their brand recognition. The challenge for this Annual Review was to portray confidence, professionalism and expertise in every aspect of their operations.

The solution

Our aim was to position their incredible workforce and frontline operatives at the heart of the organisation. Working with internationally renowned photographer Julian Calverley (@juliancalverley) we created a powerful set of images to convey the compassion, skill and dedication of their ‘Everyday Heroes’. These brand images helped us to produce an effective report as well as reinforcing the brand values of the charity.