The challenge

National Grid is replacing its old gas and electricity pipes. Their existing signage was virtually non-existent. We were asked to create a signage system to inform the public of how National Grid plays an esssential role in people’s everyday lives.

The solution

The design focused on the key role National Grid plays in bringing energy to homes and businesses. The design focuses on icons of everyday objects to remind people how energy is essential for everyone’s lives. The graphic was so well-received it is now being displayed in National Grid’s main offices in London and Warwick.

Branding | Guidelines | Signage